While experiencing an encounter with the “bag of destiny”, I started having these feelings.

 

 

"I want to bring a breeze of freedom to the Japanese fashion industry."

 

 

He made up his mind and founded a company at the age of 27.

 

Kazuhisa had a strong desire to ``bring America's pioneering spirit to Japan,'' and he was thinking of a name for his company that would reflect that desire.
"Brooklyn Co., Ltd." was born after the name of Brooklyn, where many emerging designers and artists lived in New York.

Initially, the company started as a wholesaler of fashion products.
Eventually, we developed our own brand and started planning and producing accessories such as socks, as well as dealing in all kinds of fashion accessories such as ties and leather belts.

“High quality is essential for things used by adults.”

Commitment to quality
Kazuhisa, who was stronger than anyone else, began manufacturing by carefully selecting all kinds of materials from around the world, from fibers for socks to thread fibers to leather for belts and accessories.

It was a difficult start-up from scratch, but the joy of creating what I liked and what I wanted was my driving force, and I worked hard even when I was sleeping.


Sometimes he travels all over Japan in search of skilled craftsmen.
Occasionally, I went to Italy to learn about manufacturing.
At some point, he went to America to study business.


At the time, while learning various things in the countries he visited, his encounters with art soothed his soul, and he was particularly drawn to the colorful and graphic world of Andy Warhol.

It makes things that you normally look at casually surprising.
The heart-throbbing color creations give energy to those who look at them.

Impressed by Andy Warhol's color illusions, he started collecting one after another and became fascinated by "Pop Artism."

Meanwhile, I had a question.

"Overseas, I've seen a variety of colors and felt the richness of their individuality, but why don't we see many colors in Japan?"

At that time, most of the fashion accessories you saw in Japan were monochrome, especially leather goods, which were all black or brown.
Day after day, I kept asking myself, ``There's something different about something that I've always taken for granted.''
One day, I felt as if lightning had shot through my body, and I thought to myself:


“That’s right! Japanese people should enjoy color more like art!
Just carrying around your favorite color will make you feel positive.
Feeling positive will change the way you behave that day.
If you change your actions, your life will change.
This feeling of being able to develop your personality based on the things you own is a wonderful experience, just like when you first encountered that fateful bag! ”

In Japan at the time, there was a tendency to worry that owning colorful things would make you look childish.

"If it's an inferior product, it may look immature, but if it's of good quality, you can enjoy the quality and color with dignity!"

Kazuhisa was convinced of this.


Adults can seriously play with the colors, which are full of energy.
Express yourself with carefully selected high-quality materials that are suitable for "serious play."
That “expression” will definitely make your life richer.

This is how the Brooklyn Museum's original "color illusion" was born.

Chapter 4

"Transition from a manufacturer. Thoughts on a directly managed store."